Blog

Have you been trying to customize your CRM in order to meet your AEC marketing needs? In our traditional vs. project CRM series, we’ve been talking about how a project-based CRM can make a big difference for AEC marketers.

Now we’re going to add another element to the mix: your...

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For many Architecture, Engineering and Construction (AEC) firms, the economic downturn of 2008 caused pain. Business was scarce and firms had to find ways to increase efficiency and cut costs. The need for CRM increased to help bring in new business.

But what happens when there's...

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